The corporate social responsibility (CSR) employer brand process: integrative review and comprehensive model
نویسندگان
چکیده
منابع مشابه
Corporate Social Responsibility and Organizational Psychology: An Integrative Review
The author reviews the corporate social responsibility (CSR) literature that includes the individual level of analysis (referred to as micro CSR in the article) based on 166 articles, book chapters, and books. A framework is provided that integrates organizational psychology and CSR, with the purpose of highlighting synergies in order to advance scholarship and practice in both fields. The revi...
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The pharmaceutical sector, an industry already facing stiff tests in the form of intensified competition and strategic consolidation, has increasingly become subject to a variety of other pressures. Significantly, in common with other large-scale businesses, pharmaceutical firms are being exhorted to respond positively to the challenge of corporate (social) responsibility (CSR). Clearly, for in...
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As a country in the process of stabilisation and accession to the European Union, Croatia is under strong pressure to bring itself into line with EU policies. One policy concept, which is rapidly growing in importance in European markets, is Corporate Social Responsibility (CSR). At the same time, Croatian enterprises, in particular small and medium-sized enterprises (SMEs) are under pressure t...
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ژورنال
عنوان ژورنال: Journal of Marketing Management
سال: 2019
ISSN: 0267-257X,1472-1376
DOI: 10.1080/0267257x.2019.1569549